Pitch Deck | Brand Strategy
Client: Upaya Social Ventures
Audience: Philanthropic Foundations
Upaya Social Ventures helps early-stage entrepreneurs in India to scale their businesses. They rely on philanthropic funds from foundations to support their partners.
To convince philanthropists to invest in their cause, we needed to tell a compelling story. This PowerPoint design allows Upaya to introduce their mission at live events or over Zoom. The story also stands on its own, letting individuals get to know Upaya at their own leisure.
I developed a set of icons to convey complex ideas in a visual format. These icons were implemented into infographics throughout the pitch deck. I decided to use simple, white line art, referencing Upaya’s logo.
The final result was an effective icon pack, contributing to a unified look that can be easily adapted into future projects.
